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What we do

 

About Us

Wellmeadow supports ambitious companies with business growth enabled by HubSpot. 

We've worked with over 100+ businesses at board-level across sectors such as automotive, manufacturing, healthcare, legal, SaaS, and professional services.

Content leveraging: GW Gigacasting

Turning a 24 minute interview, into 500+ pieces of content.

Content leveraging is the concept of breaking down one piece of long form content into it's component parts, in order to assemble multiple pieces of content to be utilised across multiple channels.

It all started with...

13 simple questions for a short, impromptu interview.

 

 

Questions on giga casting 141122

 

We filmed the answers.

Producing 24 mins of uncut video.

screencapture-youtube-watch-2023-03-31-16_09_14-1

 

We split it into audio and visual

We transcribed the audio...

screencapture-otter-ai-u-HjBmNOSf7tFO5XoCxplbM5ysDes-2023-03-31-16_12_14
 

From the transcript we wrote 1 ebook...

6mm-001 small
 

...4 expert blogs...

screencapture-blog-gwcast-how-will-giga-casting-transform-the-automotive-industry-2023-04-03-08_55_00screencapture-blog-gwcast-giga-casting-overview-the-new-agenda-2023-04-03-08_54_34
screencapture-blog-gwcast-how-does-sand-casting-support-giga-casting-prototypes-2023-04-03-08_54_13screencapture-blog-gwcast-how-will-giga-casting-transform-the-automotive-industry-2023-04-03-08_55_00

 

... 15 social media posts ...

1 9 10 3 5 2 11 6 15 7 8 14 4 12 13

 

...1 pillar page...

screencapture-www-gwcast-com-sandbox-hs-sites-prototyping-giga-castings-with-sand-casting-2023-03-31-16_17_10

 

... 2 webpages ...

screencapture-www-gwcast-com-sandbox-hs-sites-giga-casting-2023-03-31-16_16_11 screencapture-www-gwcast-com-sandbox-hs-sites-en-2023-04-04-16_51_08
 

... 1 landing page ...

screencapture-content-gwcast-giga-casting-ebook-download-2023-03-31-16_37_13
 

... 1 promotional email ...

screencapture-8547678-hubspotpreview-na1-hcms-preview-content-108467083050-2023-04-03-10_56_40
 

... and 5 drip campaign emails.

screencapture-8547678-hubspotpreview-na1-hcms-preview-content-108676442968-2023-04-03-11_18_16 screencapture-8547678-hubspotpreview-na1-hcms-preview-content-108509381753-2023-04-03-10_57_14 screencapture-8547678-hubspotpreview-na1-hcms-preview-content-108468237853-2023-04-03-10_57_02 screencapture-8547678-hubspotpreview-na1-hcms-preview-content-108497421223-2023-04-03-10_57_43 screencapture-8547678-hubspotpreview-na1-hcms-preview-content-108500495369-2023-04-03-10_57_57
 

And cut the video into 16 clips.

Screenshot 2023-04-03 at 13.31.00
 

From those 16 clips we produced 1 full length interview...

 

... 3 grouped topic videos ...

 

... 16 short form videos ...

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

... 16 video shorts ...

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

... 2 Audiogram videos ...